Category 31 · budget account 1522

Promotion & Advertising

Dtca - Division of Tourism spent $18.8 million on promotion & advertising in FY2026 — 91% of a $20.5 million budget. That is 65% of Dtca - Division of Tourism's spending.

That is 16% less than in FY2025 ($22.3 million), not adjusted for inflation.

Spent FY2026: $18.8 million$18,766,726
Budget FY2026: $20.5 millionReserves excluded
Share of budget spent: 91%Spent ÷ budget
Change from FY2025: −15.8%FY2025: $22.3 million

64.7% of Dtca - Division of Tourism spending.

Spent each year, FY2006 onwards · dashed line: budget

Year

Compare with

Where the money went

Explore Promotion & Advertising by ledger code: select a block to go a level deeper, or switch views. Totals leave out reserves, pass-through accounts and money paid on to other state accounts.

Budget vs spent, by ledger code

43 ledger codes. The largest, Contracts, accounts for 91% of the total.

Ledger codes of Promotion & Advertising, FY2026
Ledger code	Spent FY2026	Budget FY2026	% of budget spent	Share
Contracts7060

Fiscal year	Spent	Budget
FY2006	$7.01 million	Not available
FY2007	$7.85 million	Not available
FY2008	$11.5 million	Not available
FY2009	$8.04 million	Not available
FY2010	$5.80 million	$6.35 million
FY2011	$6.82 million	$6.88 million
FY2012	$7.78 million	$7.95 million
FY2013	$9.39 million	$9.59 million
FY2014	$10.0 million	$10.0 million
FY2015	$9.15 million	$9.16 million
FY2016	$12.2 million	$12.2 million
FY2017	$11.3 million	$11.3 million
FY2018	$15.2 million	$15.2 million
FY2019	$15.1 million	$15.1 million
FY2020	$10.7 million	$15.4 million
FY2021	$4.92 million	$6.00 million
FY2022	$10.8 million	$11.2 million
FY2023	$14.0 million	$16.7 million
FY2024	$16.0 million	$18.3 million
FY2025	$22.3 million	$23.4 million
FY2026	$18.8 million	$20.5 million
FY2027	See note	$20.5 million

Ledger code	Spent FY2026	Budget FY2026	% of budget spent	Share
Publications and Periodicals7370	$24.7 thousandof $31.1 thousand	$31.1 thousand	79%	0.1%
Non-State Owned Office Rent7110	$18.1 thousandNo budget	Not available	—	0.1%
Non-State Printing Services7040	$14.3 thousandof $9.9 thousand	$9.9 thousand	145%	0.1%
Comm Air Trans In-State6250	$12.4 thousandof $806	$806	1536%	0.1%
Non Employee Out-Of-State Travel7760	$10.7 thousandof $3.2 thousand	$3.2 thousand	329%	0.1%
Other Edp Costs (Non-Eits)7220	$7.9 thousandof $16.0 thousand	$16.0 thousand	50%	0.0%
Personal Vehicle In-State6240	$6.9 thousandof $302	$302	2273%	0.0%
FS Monthly Vehicle Rental In-State6211	$6.2 thousandNo budget	Not available	—	0.0%
Special Report Services & Fees7330	$6.2 thousandof $520	$520	1192%	0.0%
Public Trans Out-Of-State6130	$6.0 thousandof $3.0 thousand	$3.0 thousand	204%	0.0%
Operating Supplies7020	$5.5 thousandof $3.6 thousand	$3.6 thousand	154%	0.0%
Non-Fs Vehicle Rental In-State6215	$5.0 thousandof $300	$300	1677%	0.0%
Aid to Non-Profit Orgs-B8782	$3.5 thousandNo budget	Not available	—	0.0%
Miscellaneous Goods, Mat - D7634	$3.0 thousandNo budget	Not available	—	0.0%
Equip > $1,000 Less Than $5,000 - a7465	$1.7 thousandNo budget	Not available	—	0.0%
Public Transportation In-State6230	$1.6 thousandof $154	$154	1009%	0.0%
Data Processing Supplies7222	$1.3 thousandNo budget	Not available	—	0.0%
Professional Services7430	$1.2 thousandNo budget	Not available	—	0.0%
Personal Vehicle Out-Of-State6140	$1.1 thousandof $281	$281	381%	0.0%
Equipment Purchases < $1,0007460	$968No budget	Not available	—	0.0%
State Printing Charges7045	$930of $961	$961	97%	0.0%
Auto Misc - In-State6220	$753of $184	$184	409%	0.0%
FS Daily Rental In-State6210	$308of $928	$928	33%	0.0%
Auto Misc Out-Of-State6120	$295No budget	Not available	—	0.0%
Freight Charges7030	None recordedof $285	$285	—	—
Miscellaneous Services - a7636	$267No budget	Not available	—	0.0%
Other Travel Expenses-A6001	$192No budget	Not available	—	0.0%
Non-State Owned Meeting Room Rent7113	$189No budget	Not available	—	0.0%
Non-Fs Vehicle Rental Out-Of-State6115	$156No budget	Not available	—	0.0%
Travel Advance Clearing6005	$0No budget	Not available	—	0.0%
Non Employee In-State Travel7750	minus $100No budget	Not available	—	−0.0%

Fiscal year	Contracts	Advertising & Public Rel - G	Other (Non-Eits) Edp Costs - a	Membership Dues	Advertising & Public Rel - I	Other (38)	Budget
FY2006	$5.68 million	$17.7 thousand	—	$107 thousand	$189 thousand	$991 thousand	—
FY2007	$6.12 million	$22.9 thousand	—	$110 thousand	$136 thousand	$1.44 million	—
FY2008	$9.41 million

Step	FY2026	FY2027
Governor recommended	$22.0 million	$22.0 million
Legislature approved	$20.5 million	$20.5 million
Current budget	$20.5 million	$20.5 million

Promotion & Advertising

Where the money went

Budget vs spent, by ledger code

Over time

Budget journey, 2025-27

Notes